‘Leads From Messages’ Conversion Action
Google can now track messages sent via the Message asset (also known as the WhatsApp extension). A new…
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PPC News: December 2024
59 posts
Explore PPC news published in December 2024 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Redesigned App Ads in Search
Arpan Banerjee noticed a refreshed design for App Ads in Google’s mobile search results, featuring a sleek grey…
‘Here Are Some in the Area’ Section in Search
Khushal Bherwani discovered a new section in Google’s mobile search results focused on local searches,…
Tag Assistant No Longer Depricated
You’re probably familiar with Google Tag Assistant, a Chrome extension by Google designed to help troubleshoot…
Google AI Enhances Product Prices With Automated Discounts
Google’s Automated Discounts uses AI to optimize sale prices, boosting conversions and ROI. It dynamically…
Broad Match Auto-Toggle Bug
Some Google Ads accounts may experience a bug that switches keywords to broad match when changing from…
Google Tests ‘Find Related Products & Services’ Ad Format
Google is testing “Find related products & services” ads that appear mid-SERP. Instead of…
Google Eases Language Rules for Product Data
Starting in December 2024, Google will allow slight differences between the language of your product feed and…
AI Report Generator Now in the Report Editor
AI-generated reports have been extended to the Report Editor overview page. Previously, these reports were only…
Store Ratings Overview Page Enhanced with Videos and Insights
To check if a domain has store reviews, the following URL is used to access the store ratings overview page.…