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PPC News Feed is your hub for the freshest updates in the ever-evolving world of Pay-Per-Click advertising. We sift through the sources so you save time and stay informed effortlessly.
Proof of Address May Now Be Required for Google Ads Verification
Google Ads has updated its advertiser verification requirements, potentially asking for a…
Microsoft Requires 18+ Targeting for Several Restricted Categories
Microsoft has quietly implemented a significant policy change affecting multiple ad…
Merchant Center Adds a Warranty Attribute for All Products
Google Merchant Center has introduced a new warranty attribute for product data feeds. This…
Demand Gen Gets Campaign Type Attribution in Beta
Google has introduced a new attribution feature for Demand Gen campaigns, currently in beta.…
Microsoft Builds a PMAX Draft From a Business Snapshot
Microsoft Advertising has revamped its account setup process, allowing new advertisers to…
Google Ads Tests Redesigned Billing Menu With More Options
Google Ads is testing an updated billing menu that reorganizes sections and provides more…
Microsoft Conversions API Now Supports Restating and Retracting Conversions
Advertisers using the Microsoft Conversions API can now restate and retract conversions,…
Google Ads Introduces Channel Prioritization and Budget Allocation
Google Ads has introduced new channel prioritization and budget allocation features,…
Lead Forms Now Allow Advertisers to Qualify Leads
Google Ads has added an option to mark specific answers as qualifying leads when creating…
Google Merchant Center Adds Store Address Attribute
Google Merchant Center has introduced the store address [store_address] attribute, which is…