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Google Tests ‘Find Related Products & Services’ Ad Format

December 29, 2024
The search engine results page showcases ads and links connected to cell phones, including an AT&T Wireless ad. Discover options like "Cell Phone Companies," "Phones for Kids," and "Samsung Phones and Prices." With Google's tested ad formats, prices range from $60 to $900.

Google is testing “Find related products & services” ads that appear mid-SERP. Instead of linking to websites, these ads trigger new search queries, offering users more options and context.

The search engine results page showcases ads and links connected to cell phones, including an AT&T Wireless ad. Discover options like "Cell Phone Companies," "Phones for Kids," and "Samsung Phones and Prices." With Google's tested ad formats, prices range from $60 to $900.

This test signals a shift in ad formats, potentially affecting traffic to advertiser sites. 

This news was spotted by Gagan Ghotra on X.

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