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Custom Search Terms For Video Campaigns

A group of people sitting on a couch and floor is engrossed in a home viewing experience, watching a large red screen with a play button. The interface above displays a "New campaign" section, hinting at video campaigns with custom search terms options for tailored content discovery.

Anas Siddiqui found this new custom search terms section when creating a new video campaign. Custom search terms are segments created based on the search terms used by users, previously known as Custom segments: People who searched for any of these terms on Google.

This news was shared by Adriaan Dekker.

Screenshot of a digital marketing dashboard displaying a section for adding "Custom Search Terms" with a blue link to add new terms. The interface features tabs for Search, Video Campaigns, Reports, Tools and Settings, Help, and Notifications.
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