Smarter Product Filtering Now Available in Google Merchant Center
Emmanuel Flossie shared an update that Google has launched a new AI-driven search feature in Google Merchant…
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PPC News: April 2025
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Explore PPC news published in April 2025 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Google Adds Video Generation to Demand Gen
When setting up a Demand Gen campaign in Google Ads, advertisers now see a new section on the Review page…
Bing Rolls Out Two-Row Shopping Ads Layout With ‘See More’
Sachin Patel noticed that Bing is now displaying two rows of Shopping ads at the top of the results page, with…
YouTube Campaigns Now Auto-Create Bumper Ads With AI
Anthony Higman shared that Google now uses AI to automatically trim your longer YouTube ads into bumper ads when…
Adjust View-Through Conversion Weight for Display and Video
Dario Zannoni shared that in Google Ads, you can now adjust the weight of view-through conversions for Display…
YouTube Launches Pause Ads on Connected TVs
Anthony Higman shared that YouTube has started rolling out Pause Ads for Connected TV (CTV) screens. Here’s how…
Bing Tests New Look for Favicons in Search Ads
Khushal Bherwani shared that Bing is experimenting with a new ad format where the ad’s favicon is placed on a…
Re-Engage Old Customers with the New Lapsed Customers Setting in PMAX
Jason King noticed that Google Ads has quietly added a new setting in Performance Max campaigns that lets you…
Agencies Delayed by Microsoft’s Removal of Direct Account Access Requests
Microsoft Advertising has temporarily disabled agencies from sending direct client connection requests due to…
Google Updates How It Uses Conversion And Event Data
Google notifies users in the interface that it has updated the content on how it uses conversion and other event…