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Suggestions to Improve Ad Strength for PMAX Groups

The Google Ads interface highlights "Suggestions" for enhancing ad strength. It recommends adding two vertical images and another description to achieve "Excellent." A green "New!" label is on the left, with a prominent green button labeled "Ad Strength" at the bottom, showcasing Pmax Assets.

Google Ads now shows disclaimers for Asset Groups in Performance Max campaigns, suggesting improvements like “Add one more description to reach Excellent“.

Ad Strength measures your creative assets’ relevance, quality, and diversity. While it doesn’t directly impact performance, improving Ad Strength ensures alignment with Google’s best practices for better ad delivery.

The Google Ads interface highlights "Suggestions" for enhancing ad strength. It recommends adding two vertical images and another description to achieve "Excellent." A green "New!" label is on the left, with a prominent green button labeled "Ad Strength" at the bottom, showcasing Pmax Assets.

This news was spotted by Thomas Eccel.

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