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Deprecation of Energy Efficiency Attributes Postponed

Last updated on August 14, 2024

A notification about delays to Merchant Center product updates with options to review products. Key updates coming in 2025 include changes to energy efficiency class attributes and deprecation of certain features. A link to learn more and another to the Help Center are included.

Google has informed retailers via email that the discontinuation of energy efficiency attributes, announced in April 2024 and originally scheduled for September 1, will be postponed until 2025.

The updates involve removing the energy_efficiency_class attributes and replacing them with the [certification] attribute. The following attributes will be deprecated:

energy_efficiency_class
min_energy_efficiency_class
max_energy_efficiency_class

Advertisers now have additional time to adjust their campaigns to these changes.

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