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Microsoft has published Your festive season marketing playbook

A woman and a young girl sit on a gray sofa, reading together like they're following a marketing playbook. The girl holds a colorful book, while the woman smiles warmly in her striped shirt. Cushions in various colors adorn the sofa, adding to the cozy and relaxed atmosphere.

As the holiday season approaches, Microsoft has released a comprehensive holiday ad guide filled with valuable insights and practical tips. Here are some of them:

  • Starting early is key
  • Holiday conversions will come from October clicks
  • Deal seeking is the new “shopping fever.”
  • Diversifying your ad strategy pays off. 

Read the official announcement: Create holiday ad campaigns that convert with Microsoft Advertising’s insights and tips.

Download Your festive season marketing playbook.

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