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PPC News: April 2023

22 posts

Explore PPC news published in April 2023 all curated for you to save time and stay in the loop in the ever-evolving PPC world.

Automatic Generation of Audience Segments

Jakub Kaplan reported that Google can automatically create new audience segments and offer them when choosing…

April 30, 2023

A new report appeared in Google Merchant Center Competitive visibility (Competitive visibility), which shows an…

April 30, 2023

There are new ads in Gmail. These are most likely ads from PMAX, as they behave and look completely different…

April 30, 2023

Completing the return policy in Google Merchant Center is not required, but has recently started to appear in…

April 30, 2023

The official Google Ads support redesigned a help page with a list of all policies. The content of individual…

April 30, 2023

Let’s remember that today 1.5. similar audiences in Google Ads are ending and being replaced by optimized…

April 30, 2023

The Vehicle ads are newly available for Canadians in addition to the USA where it was first launched. Google is…

April 30, 2023

Google has prepared a new option for advertising on YouTube which is aimed at targeting Gen Z while listening to…

April 30, 2023

In March, the blue badge for verified advertisers started appearing in the search . In April, Google also tested…

April 30, 2023

In May 2022, the option to create an experiment directly from the Recommendation page appeared in Google Ads. It…

April 30, 2023