Google Ads is launching a beta feature that lets advertisers copy text guidelines from one campaign to another. This update helps streamline campaign setup and maintain consistent brand messaging in just one click.

This allows every new campaign to follow the same tone, style, and messaging without needing to manually rewrite or set up guidelines each time. The feature is designed to save time for those working with AI-generated ads, letting marketers clearly define what on-brand looks like for Google’s systems.
This update was spotted by Arpan Banerjee.