Business Agent Can Now Be Enabled From Shopify
Google has updated its Business Agent help page to let Shopify merchants enable the AI powered shopping…
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PPC News: AI
302 posts
PPC News Feed is your go-to source for the latest updates on AI in PPC. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Microsoft Renames AI Max Text Guidelines to Text Guardrails
Microsoft has renamed its AI Max Text Guidelines to Text Guardrails in both the AI Max search campaign flow and…
“Evaluating Sponsored Results” Animation Test in SERP
Google is testing a new loading animation for sponsored results in the mobile search interface, featuring the…
Gemini Omni Enhances Video Creation in Google Ads
Google has added Gemini Omni to Google Ads, a new feature that enables multimodal video creation directly…
Microsoft Advertising Enhances Search Campaigns With AI Max
With the rollout of AI Max, advertisers will notice changes in their Search campaigns in Microsoft…
New AI Max Tools Can Help You Scale Search Campaigns
Google has introduced new features for AI Max, enhancing testing and planning tools to improve Search campaign…
Google Ads Enhances Creative Insights With A/B Testing
Google has oficially introduced new creative insights and experimentation capabilities for advertisers in Asset…
Google Introduces New Features in August Demand Gen Drop
Google has unveiled new tools as part of the August Demand Gen Drop. These enhancements are designed to help…
Product Titles Report Reveals AI-Generated Product Names
Google Ads has introduced a new Product titles report that provides visibility into AI-generated product…
Google Launches 2026 AI-Powered Holiday Playbook
Google has launched its 2026 AI-Powered Holiday Playbook, a comprehensive guide designed to help retailers…