Bing Ads Now Displayed in AI Overviews
Bing is now incorporating Sponsored results into its AI-generated search overviews. This integration allows for…
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PPC News: Search
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PPC News Feed is your go-to source for the latest updates on Search campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Microsoft Ads Expands PMAX Device Targeting & Reporting
Microsoft Advertising is introducing new device targeting options and search term landing page reports for…
Messaging Guidelines for AI Ads Open to More Advertisers
Messaging guidelines for AI-generated ad copy in Microsoft Advertising are now available in an open pilot. …
Bing Tests Smaller Multimedia Ads With Square Images
Bing is testing a new layout for Multimedia Ads in search results, replacing the previously used landscape…
Apple Messages as New Message Asset in Google Ads
Google Ads has introduced Apple Messages as a new option for message assets in Search campaigns, allowing…
Ads in AI Mode Expand to New Markets
Google Ads is expanding the reach of ads in AI Mode to more countries as conversational queries increase…
Bing Tests QR Code Extension in Sponsored Ads
Bing is now testing a “Scan to Call” QR code extension within its sponsored local ads, providing a…
Google Tests “Featured Store” Ads Design on Mobile
Google is testing a new design for its Featured Store ads section on mobile devices. The section, which…
Google Tests Arrows on Sitelinks in AI Mode Ads
Google appears to be testing arrows next to sitelinks in ads under its AI Mode with sitelinks showed as…
Sticky Sponsored Results Heading in Google AI Mode
Google is testing a sticky heading for sponsored results in its AI Mode. Previously limited to the regular…