Email Archive Going Away in Merchant Center
Starting June 25, 2025, Google will discontinue the email archive feature in Merchant Center. Instead, important…
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PPC News: May 2025
93 posts
Explore PPC news published in May 2025 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Gain Intent-Based Audience Insights With YouTube’s Insights Finder
Google has launched Insights Finder that helps advertisers uncover rich, intent-based audience insights to…
Maps Inventory Soon in Demand Gen
Demand Gen campaigns will soon be eligible to serve Promoted Pins on Google Maps to make this campaign type even…
YouTube Ads Get Retail Boost with Store Pickup Tag
At Google Marketing Live 2025, Google promised to make YouTube ads more shoppable. Now, product ads on YouTube…
Google Adds New GTM Tag for Enhanced Conversions
Adriaan Dekker noticed that Google has updated its conversion tag in Google Tag Manager, removing the option to…
Google Ads Updates Account Switcher UI
Adriaan Dekker shared that Google Ads is rolling out a refreshed UI for account switching. The updated layout…
Debt Services Ads Now Part of Financial Services Verification
Starting June 2, 2025, Google will require advertisers promoting debt services in Australia, Brazil, Germany,…
Google Explains How Ads Appear in AI Overviews
Google has published a new help page explaining how ads work within AI Overviews, the AI-generated summaries…
Shopping Ads Go Live in AI Overviews
Announced at Google Marketing Live 2025, this move blends paid listings directly into AI-generated search…
Improved Price Benchmarks in Google Merchant Center
Mark Grasmayer shared a major update that Google has price benchmarking in Google Merchant Center now covering…