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Google Merchant Center Updates EU Energy Labeling Requirements

Screenshot of a notice about Google Merchant Center updates on data specifications affecting product approvals. It highlights the need to apply the certification attribute for energy efficiency classes, aligning with upcoming EU Energy Labeling regulations.

Adriaan Dekker shared that starting April 8th, EU countries will replace product listings’ energy efficiency class attributes with a more general certification attribute. This update aims to align with EU labeling requirements.

Screenshot of a notice about Google Merchant Center updates on data specifications affecting product approvals. It highlights the need to apply the certification attribute for energy efficiency classes, aligning with upcoming EU Energy Labeling regulations.

Products sold in Norway, Switzerland, and the UK will still require the energy efficiency class, but registration in the EU EPREL database is not necessary for these countries.

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