Google Ads Data Manager Launched as a First-Party Data Management Tool
A new section appeared in Google Ads called Google Ads Data Manager. It was created to help businesses more…
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PPC News: October 2023
64 posts
Explore PPC news published in October 2023 curated for you to save time and stay in the loop in the ever-evolving PPC world.
Demand Gen’s Location and Language Settings Available at Ad Group Level
For the first time, Demand Gen allows users to set Location and Language Settings at the Ad Group level. When…
Google Ads Experiences an Issue Related to Serving and Spending
Noticing zero clicks in your Google Ads account? It is related to the current problem that is affecting a…
X Now Available as an App Placement
On September 23, X (formerly Twitter) announced its integration with Google’s Display network, effective…
New Call-Tracking Features
Oscar Abad noticed new call-tracking functionalities in Google Ads. You can modify your call tracking…
Demand Gen is out of beta and starting to roll out to all accounts
Demand Gen is out of beta! Google says: “After strong beta results and positive feedback from thousands of…
Microsoft has published Your festive season marketing playbook
As the holiday season approaches, Microsoft has released a comprehensive holiday ad guide filled with valuable…
Update to Political Content Policy in India
In October 2023, Google will update the India Election Ads policy under the Political content policy. Ads run by…
Dynamic Promotions in the Google Merchant Center
While Promotions have been a feature in the Google Merchant Center for several years, there’s an exciting…
Google Invites Advertisers to Upgrade Discovery Ads Today
If you have Discovery campaigns and a direct Google account team contact, you might have noticed the…