Demand Gen is out of beta!
Google says: “After strong beta results and positive feedback from thousands of advertisers, we are excited to share that Demand Gen will now roll out to all Google Ads customers around the world starting on October 10th, 2023.”
An official announcement Demand more from social with AI-powered ads was published. It also included a list of additional features available to Demand Gen, such as product feeds, lookalike segments, maximize clicks bidding strategy, etc.