Performance Max Gets Product Reporting by Asset Group
Google has rolled out a new feature for Performance Max campaigns, now allowing users to select individual asset…
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PPC News: Performance Max
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PPC News Feed is your go-to source for the latest updates on Performance Max campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Addition of Voiceover Video Enhancement
A new Voiceover Video Enhancement feature has been introduced for Performance Max and Demand Gen campaigns. It…
Asset Experiments Roll Out in Performance Max
Google has published a new article on asset experiments within Performance Max campaigns. Advertisers can now…
Campaign Guidance for Experiments
Google Ads has launched the Campaign Guidance feature to enhance experiment effectiveness. This feature offers…
“Only bid for new prospects” Prospecting Mode
Google Ads has launched a new “Only bid for new prospects” mode feature aimed at reaching audiences…
Google Introduces New Prospects Mode
Google has announced New Prospects Mode, designed to help advertisers reach audiences unaware of their brands.…
GML 2026: Business Agent for Leads in AI Mode
Google has introduced a new format called Business Agent for Leads within its AI mode, designed to help…
AI Video Creation Now Appearing in Performance Max
Following the recent update introducing AI powered video creation in Demand Gen campaigns, Google is now…
Search Partner and Display Exclusions in Performance Max
Google is now testing the ability to exclude Search Partners and the Google Display Network from Performance Max…
Google’s Search Query Report May Not Reflect Actual Queries
Did you know that the search terms displayed in the Search Query Report may not actually correspond to the…