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In-Stream Ads And Bumpers Now Run on YouTube Playables

Comparison table of YouTube ad formats including skippable in-stream, in-feed, non-skippable in-stream, bumper, YouTube Shorts, and YouTube Masthead ads, showing format descriptions, placement locations, and maximum video lengths.

Advertisers using video ads on YouTube can now expand their reach as in-stream ads and bumpers have been introduced on YouTube Playables within the mobile app. 

This update, spotted on Google’s help page, allows skippable, non-skippable, and bumper ads to run automatically before and during casual games, without requiring any additional setup from advertisers.

Read the official help page: About video ad formats.

This update was spotted by Hana Kobzová.

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