Google Ads Auto-Enables AI Voice for Performance Max
Google Ads is rolling out an AI-driven voice-over feature for Performance Max video ads, aiming to improve…
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PPC News: Performance Max
339 posts
PPC News Feed is your go-to source for the latest updates on Performance Max campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Google Opens Text Guidelines to All Advertisers
Google has expanded beta access for text guidelines to all advertisers in AI Max, across Search and Performance…
Google Ads Adds Landing Page Image Examples for PMax
Google Ads has introduced new example section that show how landing page images are used as ad creatives in…
Microsoft Introduces Self Serve Negative Keywords for PMAX
Microsoft Advertising has introduced a new open beta that allows advertisers to add self serve negative keywords…
Microsoft Advertising Launches Performance Max Course
Microsoft Advertising has introduced a new learning path designed to help marketers maximize results with…
Google Reveals PMAX Placements Incl. Search Partners
A new update to Google Ads reporting has brought increased transparency for advertisers using Performance Max.…
Performance Max Launches Native A/B Asset Experiments
Last month, Google’s help page for native A/B testing in Performance Max campaigns was spotted. Now the feature…
Google Stops Preselecting Performance Max in Shopping Setup
Google Ads no longer preselects Performance Max when setting up a shopping campaign, requiring advertisers to…
Product-Level Campaign View Now in Google Ads
Google Ads has introduced a new product-level reporting view that shows how each product performs across all…
Google Ads Introduces Channel-Level Reporting in API
Google has launched channel-level reporting for Performance Max campaigns in the newly released Google Ads API…