AI-Powered Product Filtering Rolls Out in Merchant Center
Google released a new help page on a recent Google Merchant Center feature. On the Products page now includes…
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PPC News: September 2025
92 posts
Explore PPC news published in September 2025 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Microsoft Ads Requires Political Declaration by October 10
Microsoft Advertising has updated its political advertising policies to comply with EU Regulation 2024/900,…
New Rules for Vehicle CO₂ Efficiency Labels in Germany & France
Google Ads has released best practices in it’s help center for EU Energy Labeling (EPREL) and Energy Star…
Brand Profiles Spotted Live in Merchant Center Next
Google has rolled out Brand Profiles in Merchant Center Next to select accounts, giving businesses a new way to…
Google Ads Adds Channel Selection When No Campaign Goal Is Chosen
Rokas Golcas shared that Google Ads has introduced a new campaign setup step when no campaign objective is…
“Not a Government Website” Disclosure For Non-Government Advertisers
Starting October 22, 2025, Google Ads will begin automatically adding the disclosure “Not a government…
Google Clarified API Key Process for Local Inventory Auto Feeds
Emmanuel Flossie shared an update that for months, merchants using website-reported local inventory feeds via…
Google Upgrades Demand Gen to Drive More Conversions
Google has confirmed a major algorithm update to Demand Gen campaigns, shifting the format from mid-funnel…
Google Search Bug Flooded Results With Ads
On September 17, 2025, a bug in Google’s search results caused results pages to be overwhelmed with ads,…
Nonprofits Can Apply for Microsoft Ads Grant Program
Navah Hopkins clarified that Microsoft’s Ads for Social Impact program is active, but operates on a waitlist…