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Advanced Location Targeting Gets a Makeover

A screen showcases a location selection interface for setting a campaign audience, akin to Google Ads. A pop-up titled "Add locations to define your audience for this campaign" allows inputting locations with Advanced Location Targeting options to restrict within a country.

Google Ads has significantly changed Advanced Location Targeting within campaign settings, removing some features.

Key Changes:

  • “Advanced search” has been removed
  • “Add locations in bulk” is now available
  • The map preview is no longer visible
  • Radius targeting is no longer an option in this section

However, advertisers can still access the map and radius targeting under:
Campaign > Audiences, keywords, and content > Locations.

A screen showcases a location selection interface for setting a campaign audience, akin to Google Ads. A pop-up titled "Add locations to define your audience for this campaign" allows inputting locations with Advanced Location Targeting options to restrict within a country.

This update, first spotted by Amiya Prakash, changes how advertisers set up location targeting in Google Ads online interface.

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