PMAX No Longer Prioritized Over Standard Shopping Campaigns
Chelsea Harding shared that Google has updated its PMAX ads for Shopping, removing automatic prioritization over…
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PPC News: October 2024
85 posts
Explore PPC news published in October 2024 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Google Ads API v18 Introduces New Tools for Campaign Optimization
Google has announced the release of v18 of the Google Ads API, offering several new features and enhancements.…
Google to Temporarily Pause US Election Ads After Polls Close
In October 2024, Google will update its Political Content policy, temporarily pausing all ads related to US…
New Reporting Feature for Travel Feeds in Search
Google Ads has rolled out a new reporting feature for Travel Feeds in Search network. Advertisers can now use…
Performance Max Expands to Google Ad Grant Accounts
Jason King shared that Performance Max campaigns are now live in select Google Ad Grant accounts, allowing…
Google Merchant Center Introduces Activity Dashboard for CSS Insights
Google Merchant Center has introduced an Activity Dashboard for Comparison Shopping Services (CSS), allowing…
Introducing the Google Ads AI Report Generator
Google has launched the AI Report Generator for English accounts, allowing users to generate custom reports…
Help Pages Published for Google’s Engaged Audiences
In mid-October, new automatic audience list called Engaged Audiences was spotted in Google Ads. Just a few days…
Comparison Shopping Services Activity Dashboard Launched
If you use Comparison Shopping Services (CSS) in your Google Merchant Center account, Google has launched a new…
Shopify Now Sends Customer Data to Google Ads
Shopify Audiences has launched a highly anticipated feature, allowing users to pass existing customer data…