Google Ads has rolled out a new reporting feature for Travel Feeds in Search network.
Advertisers can now use reports to view performance statistics grouped under the “Travel assets” click type that represent travel feeds.
Accessing Travel Feeds Reporting:
- Click the Campaigns icon in Google Ads.
- Go to the Insights and Reports dropdown.
- Select Report Editor and create a custom report.
- Add Click type and other metrics like Clicks or Impressions.
This update allows for better tracking and optimization of Travel Feeds performance. Check out the full steps in detail here: About Travel Feeds in Search Ads Reporting.
Additionaly, read more about Travel Feeds in Search Ads.