Free Shipping Label in Bing Search Ads
Khushal Bherwani shared that Bing is now showing a new label “Free Shipping for Qualified Orders”…
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PPC News: October 2024
85 posts
Explore PPC news published in October 2024 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Google Launches Business Links for Search Ads
Google is currently piloting a new asset called Business Links. This feature enables targeting of diverse,…
Sexual Health & Wellness Policy Expanding Ad Options
On November 11, 2024, Google Ads will introduce a “Sexual Health & Wellness” policy allowing ads for…
Google’s AI Overviews Now in 100+ Countries
Adriaan Dekker recently shared that Google has expanded its AI Overview feature to over 100 countries, giving…
Google Allows YouTube Ads Without Headlines or CTAs
Anthony Higman recently noticed a new flexibility in Google’s video ads, allowing advertisers to skip both…
“Raise Your Budgets” Recommendation Updated
Google has updated the “Raise your budgets” recommendation in the Recommendations section, adding…
Brand Names as a Section Title in Search
Anthony Higman recently observed Google Ads using brand headlines as the headline for ad section in…
Google to Retire “Call-Only Ads”
Dario Zannoni spotted that Google is retiring “Call-Only Ads” in favor of Responsive Search Ads…
From Cookies to Control: Publisher Strategies in a Privacy-First World
As the advertising landscape evolves with increased privacy regulations, publishers face significant challenges,…
Swipeable Product Carousels Debut in YouTube Ads
YouTube is testing swipeable product carousels in ads on its Home Feed. These ads, part of Demand Gen campaigns,…