Your One-Stop Source for the Latest PPC News
Your One-Stop Source for the Latest PPC News

Google Ads Streamlines Topic Exclusions

A screenshot of the "Edit exclusions" section in Google Ads. The "Topic Exclusions" include categories such as Vlogs, Live Video Streaming, and Music Videos. A tooltip mentions that topic exclusions will be streamlining changes starting September 2024.

Tyler Hill and Adriaan Dekker discovered that topic exclusions are being phased out, with similar content now being excluded under “excluded content themes” within Content suitability at the account level. 

For more details, advertisers should review their account settings and adjust their exclusion preferences accordingly.

Share this article
0
Share
Shareable URL
Read next