Advertiser Verification in Google Merchant Center
Emmanuel Flossie observed that Google occasionally requires advertisers to undergo verification in the Google…
Browsing Category
PPC News: April 2024
65 posts
Explore PPC news published in April 2024 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Vehicle Ads Policy Updated to Include Lease Options
Starting April 2024, Google’s updated Vehicle Ads policies will permit advertisers to promote vehicles…
Enhanced Conversions in Microsoft Advertising
Enhanced Conversions for Microsoft Advertising were announced in February. Now, they were spotted live by Hana…
Direct Connection Between Google Ads and BigQuery
Google has introduced a revolutionary feature that streamlines the process of uploading first-party data back…
Help Pages Related to AI in the Feed
Google recently updated its product feed specifications, incorporating several changes. Among these updates was…
Annual Merchant Center Specification Update
Annually, Google reviews the Google Merchant specification and implements significant updates. What changes can…
Review ID Required in the Product Review Feed
Starting July 8, 2024, uploading product reviews to Google will require a review ID as a mandatory attribute in…
“People Also Consider” Label in Search Ads
Recently, a label titled “Related to Your Search” was observed within search ads. Following this, another label…
Image Ads in Performance Max
The ad creation process in Performance Max has been updated with a new segment titled “Image ads“.…
Shorter Video as a New Video Enhancement Feature
Shorter Video is a new feature located under Video enhancements, complementing Vertical video enhancement. This…