Explanations For Conversion Value And Cost

Last updated on January 9, 2024

Screenshot of a webpage displaying a list of websites with horizontal bar charts illustrating ad ranking performance. Each site notes the percentage change and conversion value. Below, an explanations section delves into reasons for ranking differences, including cost considerations.

New insights were spotted in Performance Max campaigns. Patrick Gehn discovered explanations for the changes in cost or conversion value.

Conversion Value Insights Added to AI Summary
Expanding the Maximise Conversion Value Bidding Strategy in Microsoft Advertising
Product Studio Expands And Introduces Additional Features
Seasonal Themed Templates in Product Studio
Google Releases New Videos on Value-Based Bidding for Lead Generation