Redesigned Chat Feature in the Google Merchant Center
Adriaan Dekker noticed an updated chat option within the Google Merchant Center. The newly designed black chat…
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PPC News: October 2023
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Explore PPC news published in October 2023 curated for you to save time and stay in the loop in the ever-evolving PPC world.
Free Certifications End in 2023
The requirements for Google Ads Certification exams in Skillshop were already published in August. Google has…
User-Friendly API Data Quality Dashboard
Frederik Boysen spotted a new beta feature API data quality in its online interface. This diagnostic tool…
Google Ads API v15 released
Google has rolled out Version 15 of the Google Ads API, packed with new features. For a deep dive into…
Microsoft’s Target CPA and Maximize Conversions Available
Microsoft has broadened the availability of its automated bidding tools, Target CPA and Maximize Conversions.…
Generative AI in Performance Max for U.S. Accounts
At Google Marketing Live 2023, Google presented that AI will be integrated into the asset group creation flow in…
Three AI-Driven Strategies for Merchants to Leverage This Holiday Season
Google has published a new article presenting 3 ways merchants can use AI this holiday shopping season.
Spotlight Moments: Expanding Ad Inventory on YouTube
Spotlight Moments is a dedicated YouTube hub that allows brands to prominently feature their ads across video…
Seasonality Adjustments for App Campaigns
CrackPPC Agency discovered a release of a beta feature: Seasonality adjustments now work with App campaigns.
Guide on Bidding Tools for App Campaigns
Do you manage App campaigns? Check this new guide on bidding tools for App campaigns. You can learn more about…