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Free Certifications End in 2023

Illustration of a virtual classroom setting in 2023, featuring a woman presenting at a podium and on screen. Two students sit at desks, engaged in an online learning session offering free certifications, while another woman is shown interacting with plants via video call.

The requirements for Google Ads Certification exams in Skillshop were already published in August. Google has now declared that the complimentary period will conclude by year’s end, after which the exams will be fee-based.

Google offers these new exams for Search, Display, and Video.

Learn more about the new approach to the exams.

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