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Message Assets Available in Performance Max

March 10, 2025
Screenshot of a campaign-level message setup page, featuring available fields like WhatsApp phone number, starter message, and call-to-action type. Message assets options include "Get quote." Buttons for "Save" and "Cancel" are at the bottom for easy adjustments.

Emirhan Bayutmuş noticed that the Message asset is now available in Performance Max campaigns, in addition to its previous availability in Search campaigns.

Screenshot of a campaign-level message setup page, featuring available fields like WhatsApp phone number, starter message, and call-to-action type. Message assets options include "Get quote." Buttons for "Save" and "Cancel" are at the bottom for easy adjustments.
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