In March, Message assets were first spotted live, though no official information was released until now.
Google has published a help page article dedicated to this new ad asset where customers can start a conversation with the advertiser using Whatsapp directly from an ad.
Currently, these message assets are available only in Brazil and India, and can be used in Search campaigns or Performance Max campaigns.
Visit the official help page here: About message assets.
The image was shared by Arpan Banerjee.
Our Pick
Advance your PPC skills with God Tier Ads Framework
The always updated Google Ads training enables you to optimise and scale accounts with done-for-you templates, so you don’t devote your life to the machine. Join over 4,000 PPC pros who are getting more consistent results.
