Video Analytics Available in Google Ads
A new video analysis feature is rolling out in Google Ads, giving advertisers deeper insights into video…
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PPC News: Video
284 posts
PPC News Feed is your go-to source for the latest updates on Video ads on YouTube. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Interactive Product Feed Integration Announced for YouTube TV Ads
Google continues to enhance shoppable experiences on YouTube, following the recent addition of QR codes for TV…
YouTube Ads Just Got More Interactive
Adriaan Dekker and Arpan Banerjee just caught a slight update related to sitelinks within video ads on YouTube…
Google Launches Commerce Media Tools for Brands and Retailers
Announced at Google Marketing Live 2025, Google is bringing its Commerce Media suite to advertisers through new…
Video Action Campaign Migration Tool Available
Video Action Campaign campaigns (VAC) will soon be automatically upgraded to Demand Gen, as announced in…
“Dia Show” Format for Product Ads in YouTube Shorts
Google mentioned its effort to make YouTube more shoppable during Google Marketing Live 2025, and now it’s…
Optimize Demand Gen for YouTube Follow-On Views
If you’re using Demand Gen campaigns to grow your YouTube audience, there’s now a powerful new way…
MaxCPV Bidding Being Phased Out in Video Ad Sequencing
Starting July 2025, Google will begin deprecating MaxCPV bidding strategy for new Video Ad Sequencing campaigns.…
YouTube Launches 30-Second CTV Ad Format
Thomas Eccel shared that YouTube has rolled out a new 30-second non-skippable ad format for Connected TVs (CTV)…
YouTube Changes Video-View Campaign Configuration
YouTube has changed the Video-view campaign configuration options. YouTube has eliminated the option to opt out…