New Shopping Tab Interface Spotted on Mobile
Ahead of the holiday season, Google is testing a revamped design of its mobile Shopping tab with fresh and…
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PPC News: Shopping
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PPC News Feed is your go-to source for the latest updates on Shopping campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
YouTube Affiliate Destination in Google Merchant Center
Google Merchant Center has added a YouTube affiliate category under its “Destinations” segment,…
Product Reporting by Category
The ability to analyze products by specific segments was added in October 2023 when we were able to segment by…
Google’s Merchant Center Next Will Become the Sole Option by September 2024
Google is finalizing the rollout of Merchant Center Next by September 2024, transitioning all retailers from the…
Inability to Upload Existing Supplemental Feed in Google Sheets
Giuseppe Scollo highlighted that it is not possible to upload an existing supplemental feed in the Google…
Google Responds to Outage Impacting Product Ads
Google has sent out emails apologizing for a technical error that caused product ads from other advertisers to…
Google Confirms Experimenting With 10+ Shopping Ads
Google is testing an expanded shopping ad format, displaying up to 18 ads in the shopping ad box. Saad Ali Khan…
Dynamic Promotions Rolling Out To More GMC Accounts
Dynamic Promotions are being gradually rolled out to more accounts. They are currently available for Shopping…
Deprecation of Energy Efficiency Attributes Postponed
Google has informed retailers via email that the discontinuation of energy efficiency attributes, announced in…
Shopping Campaign Setup Now 15% Faster
Microsoft Advertising has improved the setup workflow for Shopping campaigns, resulting in a 10 to 15% reduction…