Brand Lists in the Shared Library
In April 2023, information appeared about excluding tags. A new Brand Lists section now appears in the Shared…
Browsing Tag
PPC News: Performance Max
340 posts
PPC News Feed is your go-to source for the latest updates on Performance Max campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
DSA to PMAX Upgrade as Recommendation
Thomas Eccel shared a screel recommendation that aims to upgrade search DSA campaigns to Performance Max > campaign.
New Performance Max Goal: Store Visits
In Performance Max campaigns, the possibility to use store visits as a campaign goal and also in reports has…
Brand Exclusions in PMAX
If you have a Google consultant available, you can ask him to activate the beta regarding exclusion of tags for…
Asset Group Level Perfomance Data
Performance data on the Asset group level is gradually coming to Google Ads accounts. To check if this feature…
Automatic Generation of Audience Segments
Jakub Kaplan reported that Google can automatically create new audience segments and offer them when choosing…
New Performance Max Overviews
Mahesh Vaghela pointed out the newly available overview in PMAX Campaigns where you can see statistics about…
4 Updates for Performance Max
23. February 2023 Google published 4 new features for Maximum Performance campaigns, but it is not yet known…
Experiments for Performance Max
Do you want to test PMAX campaigns? Now it is possible with the help of experiments, which gradually began to…
Excluding Keywords at the Account Level
We have found an option for Performance Max to exclude keywords at the account level in Google Ads. This list…