Certain Placements Will Become Non-Excludable in Microsoft Advertising’s PMAX
Starting March 1, 2024, the ability to exclude the following placements from Performance Max campaigns in…
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PPC News: Performance Max
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PPC News Feed is your go-to source for the latest updates on Performance Max campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Revolutionizing PMAX with AI-Driven Features via Gemini
Google announced new AI features to Performance Max using Gemini AI model. Asset generation is now rolling out…
FAQ on Performance Max
Google has released a help page addressing commonly asked questions about Performance Max. You can access it…
PMAX With Recently Used Label
In January, Google began to prominently feature Performance Max campaigns in the new campaign type selection…
New Notification Encourages Full-Asset Group Use In PMAX
Thomas Eccel discovered a new notification bar within feed-only asset groups, which suggests the addition of new…
Performance Highlights Per Entities for PMAX
The Performance Highlights section in Performance Max’s Insights now presents users with a quick snapshot…
Performance Max Guides for Developers
If you are a developer, explore the latest guides on Performance Max campaigns: For more details, see the…
Auction Insights For PMAX Upgraded
Thomas Eccel observed recent changes in Auction Insights for Performance Max campaigns. It shows additional…
Explanations For Conversion Value And Cost
New insights were spotted in Performance Max campaigns. Patrick Gehn discovered explanations for the changes in…
New Insights for Search Terms in Performance Max
Thomas Eccel spotted new tabs (buttons) that provide more insights into search terms generated by Performance…