YouTube Opens Up Masthead & Premier Reach Campaigns to Everyone
Thomas Eccel shared some major updates on how Google now lets advertisers book premium video formats directly in…
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PPC News: October 2025
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Explore all PPC news published in October 2025, curated to help you save time and stay up to date with everything happening in paid advertising.
Google Tightens Political Ad Verification in Chile
Starting October 2025, Google will update its Political Content policy to include specific verification steps…
New “Missed Growth Opportunities” Tab in Google Ads
Maggie Humphrey shared that Google Ads is testing a new “Missed Growth Opportunities” tab that highlights…
Google Ads Quietly Relocates Auto-Apply Recommendations Option
Aleksejus Podpruginas shared that Google Ads is rolling out a subtle UI change in the Recommendations tab. The…
Google Ads Launches New Investment Strategy Section
Google Ads has introduced a new “Investment Strategy” tab within the Recommendations page, helping advertisers…
Campaign Type, ROAS & CPA Added to Channel Performance Report
Google has quietly added “Campaign Type” as a new column in Channel Performance reporting. While currently…
Video Ads Dubbing Internal Tool Visible to Google Ads Advertisers
Some advertisers have spotted a usually private “Internal Tools” section in the Google Ads interface, featuring…
Image Quality Now Part of Google Ads Recommendations
Google Ads is introducing a new recommendation type related to image assets. The system now analyzes uploaded…
Google Revises Product Title Rules for Shopping Feeds
Google has quietly updated its product title guidelines in Google Merchant Center, changing how brands should…
Google’s New Hover Effect Is Turning Headlines Pale Blue
Google is experimenting with another visual tweak in Search results. This time, title links turn a light blue…