Ads May Soon Show as “Sponsored Result”
Spotted by Arpan Banerjee and Adriaan Dekker, Google seems to be experimenting again with ad presentation. This…
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PPC News: September 2025
92 posts
Explore PPC news published in September 2025 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Stricter Rules for Free Trial Ads in Google Ads
Natasha Kaurra shared that starting 28 October 2025, Google will begin enforcing stricter rules around pricing…
Singapore Health Advocacy Orgs Eligible for Prescription Drug Terms
In October 2025, Google Ads will introduce a new certification program for public health and safety awareness…
Google Ads Streamlines Auto-Created Conversion Goals
Starting November 17, 2025, Google Ads will update the default settings for customer conversion goals. This…
Google Ads Tightens Policy on Dishonest Pricing
Starting October 28, 2025, Google will enforce stricter rules on Dishonest Pricing Practices to ensure full…
Google Ads Pushes Analytics Linking As A Recommendation
Barry Schwartz and Adriaan Dekker spotted a new Google Ads recommendation prompting advertisers to link unlinked…
Google Ads Makes Lead Import Troubleshooting Easier
On September 23, 2025, Google Ads rolled out enhanced diagnostics in the UI for Enhanced Conversions for Leads,…
Google Ads Promotes Its Referral Program
Google Ads referral program was first spotted in June 2025. Now, Hannah Zora Strong and Adriaan Dekker shared…
Improved Google Ads Scripts Documentation Now Live
Google has rolled out a revamped version of the Google Ads scripts documentation to improve usability and…
Efficiency Labeling Best Practices for Vehicle Ads in Germany and France
Google has published two new help pages outlining how vehicle advertisers can display CO₂ efficiency labels in…