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Microsoft Advertising Adds AI Tools to Streamline Ad Text Creation

Screenshot of a form for entering short headlines, with fields filled in like "Pizzazz in Every Slice" and "Wood-Fired Pizza." A pop-up offers options from Microsoft Advertising: find similar headlines, change tone, or revise.

Microsoft Advertising is rolling out new AI-powered features to make ad creation faster and more flexible for advertisers.

Within the ad creation workflow, users can now:

  • Find similar short headlines based on what they’ve already written
  • Try a different tone to match their brand voice or test new variations
  • Revise existing headlines with AI-generated suggestions

These updates aim to simplify creative testing and help advertisers generate more effective ad copy with less manual effort.

Screenshot of a form for entering short headlines, with fields filled in like "Pizzazz in Every Slice" and "Wood-Fired Pizza." A pop-up offers options from Microsoft Advertising: find similar headlines, change tone, or revise.

Read more about how conversational AI is changing advertising.

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