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Campaign Creation In Microsoft Advertising Got Easier

In campaign creation with Microsoft Advertising, you'll find six streamlined options: Drive conversions, Generate leads, Build brand awareness, Sell products, Promote apps, and Skip. Each option is paired with a colorful icon and brief description to make your decision-making process easier.

Campaign setup has been streamlined, enabling you to launch your campaigns in just a few quick steps. Here’s how:

  1. Pick the goal you aim to accomplish with your campaign.
  2. Select the most suitable campaign type that align with your goal.
  3. Complete the setup process in just a few minutes by following the guided steps.

Should advertisers prefer, the option to revert to the previous campaign creation interface is also available.

Read the official announcement here: Enhanced conversions and other updates for February.

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