Google has begun displaying products below the companion banner next to their video ad on YouTube’s desktop interface.
In this case, six products are featured, likely added via a custom feed since AppSumo’s offerings (online software) don’t qualify for Shopping ads via Merchant Center.
Clicking on a product takes you directly to its product page on AppSumo’s website.
This feature was previously available on mobile, but it’s now available on the desktop version too.
This news was shared by Hana Kobzová.
