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Chrome Extension For Enhanced Conversions Diagnostics

Screenshot of a troubleshooting interface titled "EC Assist." The top section focuses on email, with suggestions for email addresses displayed in a dropdown menu. The bottom section related to "User Data" provides steps for verifying a hashed phone number sent to Google, showcasing Enhanced Conversions diagnostics.

Google has quietly launched a new Chrome extension named EC Assist, aimed at helping advertisers troubleshoot their Enhanced conversions setup.

How does it work? First, advertisers need to install the EC Assist Chrome extension and execute a test conversion on their website. EC Assist then identifies potential issues and suggests next steps to correctly set up Enhanced conversions.

This news was shared by Scott Carruthers.

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