A new feature for YouTube advertisers is the YouTube search term report. This report allows users to see the specific search terms viewers use to find their videos on YouTube.
In addition to providing insights into search terms, the new report also enables advertisers to exclude certain keywords and topics. This gives advertisers more control over their targeting, ensuring their videos are associated with the most relevant and desirable search terms.
This news was spotted by Adriaan Dekker and Jared Davis.
