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Missing Name and Logo and Labeling Differences in Search Ads on Mobile

March 31, 2024
A screenshot of Google search results shows ads for personal injury lawyers featuring services like auto accidents, slip and falls, and wrongful death. With contact details in Philadelphia, there's a notable absence of logo or missing name in the listings, highlighting labeling differences.

Anthony Higman spotted a search ad in Google’s mobile search results that:

  • displayed an ‘Ad’ label instead of ‘Sponsored‘ label
  • did not show either the business name or logo
A screenshot of Google search results shows ads for personal injury lawyers featuring services like auto accidents, slip and falls, and wrongful death. With contact details in Philadelphia, there's a notable absence of logo or missing name in the listings, highlighting labeling differences.
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