Tiago Goncalves spotted a new ad format on mobile while watching YouTube. The example advertisement promotes an app, occupying a considerable part of the screen but without overlapping the video.
The screen was shared by Adriaan Decker.

Tiago Goncalves spotted a new ad format on mobile while watching YouTube. The example advertisement promotes an app, occupying a considerable part of the screen but without overlapping the video.
The screen was shared by Adriaan Decker.
