YouTube Campaign Subtype To Attract More Subscribers and Engagement
A new campaign subtype called “YouTube subscriptions and engagements” has been added to help YouTube…
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PPC News: Video
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PPC News Feed is your go-to source for the latest updates on Video ads on YouTube. No more juggling multiple sources. We gather all the updates, so you don’t have to.
YouTube New Features Announced At Brandcast
On May 15, the annual Brandcast event dedicated to YouTube took place. This year, two new advertising updates…
Performance Max to Include Brand Safety Reporting for Video
Google is set to launch a new feature in Q2 to enhance brand safety for video ads for Performance Max campaigns.…
Bid option for target CPV
Target CPV is no longer mandatory. A new option to automatically set the bid is now available in the online…
Custom Search Terms For Video Campaigns
Anas Siddiqui found this new custom search terms section when creating a new video campaign. Custom search terms…
YouTube Select Shorts
Google has announced that YouTube Select Shorts will be launched in the coming weeks in the US, Canada, the UK,…
Shorter Video as a New Video Enhancement Feature
Shorter Video is a new feature located under Video enhancements, complementing Vertical video enhancement. This…
Up to 5 Videos Combined in a Single Video Ad Is Live
In July 2023, a new video ad format was spotted for the first time, allowing for the combination of up to five…
Pause Ads As New Format For Youtube Select
Pause Ads are the CTV-first format, offering a smooth and non-intrusive method to boost awareness and engagement…
QR Code Extension For Connected TV
Video Ads for Connected TV will become more interactive with QR code extensions. They will encourage immediate…