Tabs For Subcategories in Shopping Ads
While searching for “headphones,” Sachin Patel noticed that Shopping ads now display a tab for…
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PPC News: Shopping
500 posts
PPC News Feed is your go-to source for the latest updates on Shopping campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Google Removes US-Only Restriction on Shopping Membership Pricing
Google is expanding its Shopping Membership Pricing beyond the US. The recent update to its policy details no…
Videos in Shopping Ads
Google appears to be testing a new feature allowing users to click on a Shopping ad to watch videos. These…
Ad Rank Changes for Standard Shopping & PMax Now Live
Thanks to Kirk Williams, we’ve learned that the announced ad rank update for Standard Shopping and Performance…
Audience Insights in Google Merchant Center
Google Merchant Center Next has rolled out a significant update, introducing Audience Analytics to help…
PMAX No Longer Prioritized Over Standard Shopping Campaigns
Chelsea Harding shared that Google has updated its PMAX ads for Shopping, removing automatic prioritization over…
Google Merchant Center Introduces Activity Dashboard for CSS Insights
Google Merchant Center has introduced an Activity Dashboard for Comparison Shopping Services (CSS), allowing…
Comparison Shopping Services Activity Dashboard Launched
If you use Comparison Shopping Services (CSS) in your Google Merchant Center account, Google has launched a new…
Google Merchant Center Requires Energy Labels for EU Products
Google Merchant Center now mandates energy efficiency labels for certain product categories in the EU, EFTA, and…
Google Unveils New Shopping Experience with Enhanced Features
Google has rolled out an updated Google Shopping experience in the U.S., introducing: Merchants need no extra…