Shopping Ads Get Product Title & Image A/B Testing
Google Ads is testing a new A/B testing feature for Shopping Ads, allowing select merchants to experiment with…
Browsing Tag
PPC News: Shopping
499 posts
PPC News Feed is your go-to source for the latest updates on Shopping campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Business Agent Rolls Out in Google Merchant Center
Following the recent launch of agentic shopping tools, Google’s Business Agent is now appearing in Google…
Google Launches Agentic Shopping Tools and AI Features for Retailers
With Microsoft announcing Copilot Checkout and Brand Agents recently, now Google doesn’t want to stay behind.…
Copilot Checkout Expands Shopping Capabilities in Microsoft Ecosystem
Microsoft is rolling out Copilot Checkout, a frictionless buying experience that allows users to complete…
Google to Enforce Separate Product IDs for Multi-Channel Items
Starting in March 2026, Google Merchant Center will update how it manages multi-channel products (items sold…
Google Confirms Tracking Bug in Dynamic Remarketing
Google has confirmed a reporting issue affecting dynamic remarketing in Google Ads, where event data is not…
Three New Features Released In Google Merchant Center’s Product Studio
Google has quietly expanded Product Studio inside Merchant Center. Until recently, only Generate image was…
New Generated Tab Enables AI Image Creation in Asset Explorer
Google Ads has launched a new “Generated” tab in the Asset Explorer, allowing advertisers to create images using…
Merchant Center Videos Now Available in Google Ads
Google Ads has added support for pulling video assets directly from Merchant Center, currently in beta. This…
AI Summary Added to Store Quality in Merchant Center
Google Merchant Center has introduced a new AI-generated summary feature within the Store Quality section. The…