Google Discover Tests Rounded Corners
Google is testing rounded corners for both articles and sponsored results in the its Discover feed. This update…
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PPC News: Demand Gen
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PPC News Feed is your go-to source for the latest updates on Demand Gen campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Business Data Feeds Now Available in Demand Gen Campaigns
Demand Gen campaigns can now utilize business data feeds, allowing dynamic ads tailored to audience preferences.…
Google Ads Demand Gen tROAS Bidding Without Threshold
A new feature allows advertisers to bid without a data threshold for target return on ad spend (tROAS) and…
Demand Gen Gets Animated Images Feature
Google Ads has introduced the Animated Images (Beta) feature for Demand Gen campaigns. This allows static…
Attributed Branded Searches Available Globally
Advertisers can now access Attributed Branded Searches as a global reporting metric in Google Ads. This feature…
Insights Finder Offers Deeper YouTube Trending Insights
At Cannes Lions 2026, Google has announced improvements for Insights Finder for advertisers in the U.S., a tool…
Shorts Ads Actions Added To Columns in Google Ads
Google Ads has introduced a new reporting column for Shorts ads actions in the campaign column selector. …
Gemini to Enhance Demand Gen Campaigns on YouTube
Google’s Gemini will soon provide insights to help optimize Demand Gen campaigns on YouTube to offer…
June Demand Gen Drop Expands Capabilities for YouTube Ads
Google has announced a new set of Demand Gen updates in the June edition of Demand Gen Drop, introducing new…
Custom Labels Now Supported in Demand Gen
Google has rolled out an update to Custom Labels within Google Ads, extending their support to Demand Gen…