UPDATE: PPC News Feed apologizes for any confusion caused by this feature announcement, as the original article was meant as a joke but was misunderstood. The feature mentioned was entirely fictional and has not appeared in any live accounts.
Francesco Cifardi and Adriaan Dekker have discovered a new card under the Insights page titled “Unintended Consequences”.
This card sheds light on the potential pitfalls of running a specific campaign, particularly highlighting issues like ads being shown to irrelevant audiences or in unintended locations.
The feature aims to help advertisers better understand and mitigate these unintended impacts on their campaigns.
