Google Ads has introduced a new Product titles report that provides visibility into AI-generated product titles.
This report will show customized product titles created by Google AI, alongside original product titles, impressions, clicks, and other metrics.
The report details include:
- Customized Product Title: Title generated by Google AI.
- Original Product Title: Advertiser’s original title.
- Impressions: Number of times ads have been displayed.
- Product Clicks: Total clicks on the product.
- CTR: Click-through rate.
- Cost: Total cost incurred.
- Avg. CPC: Average cost per click.
Google AI will choose to display the more relevant title between the customized and the original one.
This update was uncovered by Yash Mandlesha.